Online survey websites
As the internet evolves endlessly; it does not seem out of the ordinary to witness almost everything coming online. Hotels, railways reservation, mobile charges, polls and even surveys are taking place online. Nowadays, it is few and far between to see organizations from different walks of life conducting surveys by dispersing survey sheets widely among the targeted respondents and gathering up the results later. If you check online, you will find a variety of survey websites replete with sophisticated features that let comprehensive analysis of the respondents. You can even sort the results out based on demographics such as age, and gender. Online Survey smoothes the process of management and sharing of the results. However, when it comes to the different types of organizations, it is a must for them to practice survey branding.
The bottom-line of survey branding
Survey branding is all about perfecting your survey in a style that its appearance and feel specifies and typifies your brand. For companies that need to take a step further should definitely opt for branding their survey. The bottom-line of practicing survey branding is to ensure your respondents remember who you are; it helps in stepping up the credibility level perceived by them. So maximize the opportunity of customizing your survey with your brand. If you not sure very well how to do so, here are a few tips to help you to reflect your brand in fact:
Put your brand logo
To reflect your messages best, the role of a logo is beyond compare. The use of a logo in an online survey will bring about or raise awareness among the respondents who is, in point of fact, conducting it. Additionally, it will alter the mindset of respondents in a specific way as if how to answer the questions.
Place company tagline in the header
Company taglines are matter-of-fact and articulate the type of services/products they offer straightforwardly. They taglines can either be in graphic or textual form. Incorporate your tagline in the header section of your survey to enable the respondents to learn the type of company you deal in.
Modify your survey theme
This would be the smartest move – modifying the theme of your online survey to reflect your brand. This includes choosing templates that resemble the color of your brand. If no template matches your criteria, you can always customize and get it done.
Use a unique and engaging font
If you have an only one of its kind font for your brand, do use it in the online survey clearly in the header art as well as the questions. If the font is hard to comprehend, choose something matching to it.
Keep the tone in check
Every brand has certain one-of-a-kind missions and goals and these are not just confined to visuals. If your brand is cool and sporty, use a casual tone in the questions of your survey. Meanwhile, it would not make any sense to ask irritable or fun questions in a survey conducted for a professional company.
In today’s tough competition, branding your online survey matters very importantly. There are plenty of Online Business Survey sites such as Survey for Business, Survey Monkey, etc. which will help your business to customize your survey with your brand. The best way to do so is by choosing Surveyforbusiness.